The Internet radio and video industry needs to start thinking about how to measure and value downloads as another opportunity to deliver advertising messages.

Presently, downloads are not viewed as equally valuable to marketers and advertisers. We as content providers need to start talking about how the technology can be improved to enable ad supported digital media downloads that extend beyond ad free subscription models.

With the rapid growth of podcasting and other radio content download services like AudioFeast, Audible, Microsoft’s Sync & Go and DownloadRadio.org.

We all need to start thinking about ways we can track actual listenership to downloaded content beyond just the download tracking.

We should explore developing downloadable audio and video formats that can dynamically deliver on playback commercial messages pulled from future world wide wireless broadband networks.

It appears that President George Walker Bush and John Forbes Kerry are blood family. They are family: ninth cousins twice removed to be exact. See their family tree at Ancestry.com.

Thanks to Electoral-Vote.com for the link.