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Dana and I have decided to take the week off from publishing a new show as we are retooling the show. Next week will mark our departure from broadcast radio distribution. It is just time to go 100% online only distribution of our show. It is just no longer worth it for us to format our show for broadcast radio. It seems like the right time to drop broadcast radio distribution with Wired calling “The End of Radio” as we know it article in the March 2005 issue. It just seems like no one cares anymore that our show is on broadcast radio. I spent over 5 years thinking that our broadcast radio distribution was the path to success for the show. But with the advent of podcasting and the crush of new content online has forced my hand in abandoning broadcast radio. The time has come to realize that staying on broadcast radio forced us into making a show that is less attractive to an online audience. I feel free now to create a show with fewer breaks and few if any spot radio commercials. I prefer to do sponsor mentions within our show. I am also looking at the structure of the whole show. We have spent many years on the cutting edge of online radio. I feel now that our broadcast radio show format is old and outdated. Please send me your thoughts (robg@webtalkguys.com) on how you think our show should be formatted to fit with your listening needs in an Internet topic radio show. We are a very broad yet niche program and have been praised for having such a diverse topic offering. The question is offering such a diverse content a good thing or should we just become more focused on a narrow topic area. The other thing is should the show become more of an interview only format? I want to thank you for listening to our show and we always appreciate hearing from our great listeners all over the world. |
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| Posted by Rob Greenlee at 12:27 AM Weblog | Comments 0 | Trackback |

















